For those who survive , they have to forever watch their back and invest intemperately in research , ever scanning quarterly reports for a crack in their armor that may be seized by the competition . This war has been healthy for the consumer in terms of scathe and varietyPresently , the two market leaders in computer gross gross sales are HP Compaq and Dell . IBM s conservative marketing techniques and apple s non-aggressive approach shot have seen newer companies enjoy dominance in hardware sales of PC s and peripheral products like printers and internet accessories They have realised the ever changing deman ds of the consumer and embraced the challeng! e with savvy investments in technology , marketing and highly qualified personnel . But...If you neediness to get a full essay, order it on our website: OrderEssay.net
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