Evaluation of the importance of policies, politics and the involvement of local interests in the development of the "London Eye", UK.

The London centre The London Eye was part of umteen of Londons millenary pictures. Like the Millennium Dome and the Millennium straddle it was cognise then as the Millennium wheel. It is a joint project of British Airways, the Tussauds Group and the local anaesthetic architect besotted Barfield Marks. The regale of creating the final design, construction, assembly and operation had to be make in a time frame of 14 months as the Eye was to be opened on 1.January 2000. It is Londons 4th tallest complex body part today and situated on the banks of the River Thames in the London Borough of Lambeth crosswise from the houses of Parliament. The learning and construction of the London Eye is a representative pillow slip of a boosterism approach as explained by Hall (1994). It is a very one-dimensional attitude that sees touristry as course good and it pull up venture automatically benefit the host community. detrimental economic, environmental or social impacts are non considered. In this approach local residents or stakeholders are not bear on in the policy process if they are opposed or not. on that point is almost no input by locals and they do not have any control of the visualise. The opposite is the case.

protest towards the proposed plan is seen as unpatriotic as the project is seen as near for the population as a whole and will stand up the cities profile and image as a pennant culture (Hall, 1992). This flagship project has received a special locating by the National Government as it was seen as a stylemark event in course of other millennium projects as a way to celebrate the new millennium. It presented the politics with an prospect t o secure high prominence for London in the ! touristry market place. As Hall (1992) notes, hallmark events, like the solemnization of the millennium, If you want to get a full essay, order it on our website: OrderEssay.net

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